Do you always take the safer route?
Not bothering people? Saying sorry, I made a mistake when other people are clearly in the wrong?
Sometimes it seems that it’s easier to accept blame than to stand up for what you believe in. That thing that you didn’t understand? Whoops, it must be your fault even though the contract was purposely vague and misleading.
Is it safer to pay the extra interest on your credit card, just because you don’t want to ask for a reduction? Perhaps.
Is it safer to go to lunch with borish co-workers so that you can network? Perhaps.
Is it safer to accept people bad mouthing your writing on Amazon reviews?
Welllll….. There seems to very little upside in responding to any type of review on Amazon. If it’s a positive review, then they think you are creepy to respond. If it’s a negative review, then the trolls can pounce.
There are truly books out there that deserve negative reviews. However, self-published books seem to take an extra beating on the amazon reviews. One of the ways to attract trolls is to participate in online communities. Your happy little announcement about your first book, is likely to garnish some unwanted attention. In fact, some pre-publishing announcements on goodreads have attracted trolls. How someone can review a book that hasn’t been written yet, is beyond me.
So would you like to play it safe? How do you publicize a self published book?
One: Don’t announce it in a writer’s community. They are your competitors, not your customers.
Two: Don’t proclaim it to be the best book that has ever been written in the history of time.
Three: Keep away from posting fake reviews yourself. It’s bad form and is prohibited.
Four: Create your own website/blog that promotes your books and writing.
Five: Create a publishing company. It looks more professional, even if Createspace is publishing the book.
Six: Have someone proofread it at least once. It’s easy to miss your own mistakes when reading. Your brain inserts the missing words and corrects the spelling. Having people read the book is a great thing. Make sure that they love your genre. If you have a romance book, it’s unlikely that steampunk enthusiast will get past the standard tropes of that genre.